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Revolution -- Mazda Superbowl ad

 
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Old 02-06-2012 | 08:51 AM
  #1  
missinmahseven's Avatar
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Glitchy Rotary Madness
 
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Revolution -- Mazda Superbowl ad

http://www.youtube.com/user/mazdausa/featured

(please keep in mind if one reaches this URL in the future, the Revolution ad may not be there...)

A little 60 second ad cramming the history of Mazda.

Some salient points:

1. A one-second fly-through a rotary engine of some sort. Start just behind the gearbox and end just short of the rear rotor. The rotors were spinning at a pretty good clip. Wonder what shaft speed was.

2. A one-second shot of a Cosmo 110 going down a banked corner at a fairly good clip.

3. A few shots of the almighty 787B in motion.

4. And lots of skyactive, since that's what they're selling now.

I did like the overall tone and music. Lots of shots of people with silly grins on their faces. Lots of reminding the viewer that mazda doesn't build appliances masquerading as cars.

I only wish they'd lean just a little more on Rotary, seeing as they say it's at the core of who Mazda is. It would've been nice to see a progression of rotary cars starting with the Cosmo 110 and ending with a teaser shot of something to come (if they have anything on the board..)

They did have a few frames of the Shinari on the road.

And if it's a repost.. oh well. I didn't see this listed on the front page
Old 02-06-2012 | 09:24 AM
  #2  
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Interesting how they still feature the rotary engine but don't actually sell a vehicle with one now that the RX-8 has been discontinued. Hope this is an indication it is still in the works in a serious way and not merely a skunks work type endeavour.
Old 02-06-2012 | 02:00 PM
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Mazda still sells the RX-8

Last edited by zoom44; 02-06-2012 at 02:04 PM.
Old 02-06-2012 | 11:28 PM
  #4  
monchie's Avatar
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Without YouTube, life would be boring. lol

Anyway, thanks for showing.
Old 02-08-2012 | 11:05 PM
  #5  
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Originally Posted by zoom44

For now... dum dum dum..
Old 02-20-2012 | 08:43 PM
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Never mind, I was able to pause and catch it on my computer easier then on my tablet.

What was the sports car they show the front end of at around 12 seconds?

Last edited by smithe68; 02-20-2012 at 08:47 PM. Reason: answered my own question
Old 02-21-2012 | 08:03 AM
  #7  
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^ Furai, their concept rotary supercar
Old 02-21-2012 | 08:40 PM
  #8  
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Originally Posted by missinmahseven
http://www.youtube.com/user/mazdausa/featured


1. A one-second fly-through a rotary engine of some sort. Start just behind the gearbox and end just short of the rear rotor. The rotors were spinning at a pretty good clip. Wonder what shaft speed was.
That looks oddly similar to the internal rotary fly-through seen in the original The Fast and the Furious.

Ray
Old 02-23-2012 | 11:28 AM
  #9  
missinmahseven's Avatar
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Originally Posted by GTRay
That looks oddly similar to the internal rotary fly-through seen in the original The Fast and the Furious.

Ray
I'll have to re-watch that, but I think they got it wrong in the film -- the rotors weren't doing their off-center dance, they were spinning like a jet's compressor fans, I think.

The one in the Mazda ad has 'em doing the wobble. Wouldn't be correct without it (And how is it that nearly 10 years on, we don't have a rotor doing its spirograph dance for a smiley?!)
Old 04-04-2012 | 12:04 AM
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Originally Posted by missinmahseven
I'll have to re-watch that, but I think they got it wrong in the film -- the rotors weren't doing their off-center dance, they were spinning like a jet's compressor fans, I think.

The one in the Mazda ad has 'em doing the wobble. Wouldn't be correct without it (And how is it that nearly 10 years on, we don't have a rotor doing its spirograph dance for a smiley?!)
yeah I don't think that was the rotary engine...
 
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